gInternational Workshop on Bayesian Statistics and Marketingh

@Last updated 8/2/2010

Date: September 1-2, 2010

Place: Osaka University, "Machikaneyama Hall"@@(
http://www.osaka-u.ac.jp/en/news/info/welfare/index.html)

Aim and Scope:
@@Bayes methods have been developed over last decades and they have been, in particular, successfully applied to wide range of marketing problems with a variety of data sources. On this international workshop, we discuss updated methodology as well as innovative applications with guest speakers having leading achievements. The topics include database marketing, CRM, consumer behavior models, marketing dynamics, Bayesian network, e.t.c.

Guest Speakers: In alphabetical order,
@@Greg Allenby (Ohio State University, USA)
@@Jaehwan Kim (Korea University, Korea)
@@Puneet Manchanda (U.niversity of Michigan, USA)
@@Peter Lenk (University of Michigan, USA)
@@Thomas Otter (Goethe University, Germany)


Sponsor:
The Japanese Ministry of Education Scientific Research Grant No.(A) 21243030 (PI: Nobuhiko Terui, Tohoku University)

Cosponsor:
The Institute of Statistical Mathematics

Program:


Pictures: